Clockwork Launches National Campaign for One Hour Air
October 30, 2008 - SARASOTA, FL – Clockwork Home Services, Inc., parent company of the One Hour Heating & Air Conditioning franchise system, has launched a $500,000 marketing campaign to propel consumer awareness of the company’s home services contracting brands. A competition offering a $26,000 cash prize is the centerpiece of the program, according to Clockwork CEO Jim Abrams, who introduced the campaign to franchisees at the company’s annual Clockwork Congress held recently in Washington, D.C.
“A slow economy is exactly the right opportunity to launch a major push to support our brands and our franchisees,” Abrams said. “Our ‘Win $26k’ promotion is fun for consumers, and using the Internet will allow the competition to exponentially expand the reach of our message: We are the only on-time, no-lose proposition offering high quality plumbing, electrical, and heating & air conditioning services to homeowners.”
The company launched the “Win $26k” campaign on Friday, Oct. 17 with a full-page advertisement in USA Today. The ad encouraged consumers to compete for a $26,000 cash prize by creating short videos promoting Clockwork’s brands. Details are available online at www.win26k.com. The website also provides vouchers for discounts on home services offered by Clockwork’s brands: Benjamin Franklin Plumbing, Mister Sparky America’s On-time Electrician, and One Hour Heating & Air Conditioning. Clockwork supports more than 560 franchises and corporate-owned locations across the three brands in the United States and Canada.
“This is a first for us,” said Tab Hunter, Clockwork’s president of franchise operations. “We are excited to offer this level of national marketing support to our franchisees. While others may be reducing their marketing investments, Clockwork believes the timing is ideal to boost consumer awareness of the essential home services we provide.”
About Win $26k
NO PURCHASE NECESSARY. Void where prohibited. This is not a game of chance; winner will be selected by sponsor based on skill and talent and popularity. Enter the “Win $26,000” contest from October 17 through December 7, 2008. Entry open to legal residents of the 50 US States and DC, age 18 and older. Full rules and entry at www.Win26k.com – sponsored by Clockwork Home Services, Inc., 50 Central Avenue, Suite 920, Sarasota, Florida 34236. The $51 voucher for services at One Hour Air Conditioning & Heating, Benjamin Franklin Plumbing or Mister Sparky brand franchises will be available online to everyone who enters or visits www.Win26k.com. Standard text messaging rates apply. Limited to one voucher per owner-occupied residence per brand. Voucher expires August 31, 2009. Non negotiable for cash.
About One Hour Heating & Air Conditioning
One Hour Heating & Air Conditioning ranks #1 as the nation’s fastest-growing franchise according to Franchise Times® magazine’s “Fast 55” list (2007) and ranks #5 on Entrepreneur magazine’s list of Top New Franchises (2008). A customer’s time is the No. 1 priority for One Hour Heating & Air Conditioning. The franchise offers customers on-time service, replacement and repairs done right the first time with courtesy, convenience, cleanliness, competence and character. The company is owned by Clockwork Home Services Inc. in Sarasota, Florida. For more information about One Hour Heating & Air Conditioning franchising or to locate a franchise in your area, visit www.onehourair.com or call 866-370-8302.
About Clockwork Home Services
Clockwork Home Services, Inc. is dedicated to improving the operations, efficiency, customer service and profitability of contractors in the home services industry in North America through affinity group membership and nationally branded franchises. Its companies include Mister Sparky® Franchising, Benjamin Franklin Plumbing® Franchising, One Hour Air Conditioning & Heating® Franchising, BuyMax®, Plumbers’ Success International®, Electricians’ Success International®, AirTime 500™, Roofers’ Success International®, Success Academy®, AirTime Canada™ ULC, SuccessWare, Inc.® and company-owned One Hour® operations in California, Colorado, Florida, Indiana, Minnesota, Nevada, Ohio, Oklahoma, South Carolina, Tennessee and throughout Canada; company-owned Benjamin Franklin Plumbing® operations in California, Colorado, Indiana, Minnesota, Ohio and Tennessee; and company-owned Mister Sparky® operations in Colorado, Georgia and Indiana. In 2007, Clockwork was ranked #822 on Inc. magazine’s Inc. 5,000® list of fastest-growing private companies in the United States. For more information, visit www.clockworkhomeservices.com.
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